Real Projects. Real Results. More Leads for Local Businesses.
I help businesses across the USA and Australia generate consistent leads through strategic website design, Google Ads management, Local SEO, Conversion Rate Optimization (CRO), and AI Automation. Our portfolio showcases businesses that achieved measurable improvements in online visibility, qualified leads, phone calls, and revenue through proven digital marketing strategies.
A beautiful website alone doesn't grow a business. Every project I deliver is designed around one goal: Generating more enquiries, phone calls, appointments, and sales. Whether it's a new website, Google Ads campaign, SEO strategy, or AI-powered automation, our focus is helping local businesses convert more visitors into paying customers.
Website Design
Lead-generating websites built for speed, conversions, mobile responsiveness, and SEO.
Google Ads
ROI-focused campaigns that generate qualified leads while reducing wasted ad spend.
SEO
Long-term organic growth strategies that increase rankings, website traffic, and enquiries.
Conversion Rate Optimization (CRO)
Improving website performance to convert more visitors into customers.
AI Automation
Automating lead follow-up, appointment booking, customer communication, and business workflows.
Client
Ali Landscape Services
Perth, Western Australia
Services
Website Design | Local SEO | CRO |Google Business Profile
The Challenge
The business had a slow website, poor Google visibility, and generated very few enquiries.
Solution
We redesigned the website, optimized every page for SEO, improved Google Business Profile visibility, and launched a conversion-focused Google Ads campaign.
Results
✔ More qualified leads
✔ Higher Google rankings
✔ Increased phone calls
✔ Improved conversion rate
✔ Lower cost per lead
Need Similar Results?
I design websites that do more than look professional.
Every website is built with:
✔ SEO-friendly structure
✔ Fast loading speed
✔ Mobile-first design
✔ Clear call-to-actions
✔ Lead generation forms
✔ Google-friendly architecture
✔ Conversion-focused layout
✔ Easy content management
Google Ads Campaign Results
My campaigns are built around one objective:
Generate more qualified leads while maximizing return on investment.
My Google Ads process includes:
Keyword Research
Landing Page Optimization
Conversion Tracking
Campaign Optimization
Negative Keywords
A/B Testing
Remarketing
Performance Reporting
Overview
A U.S.-based home improvement company was investing heavily in Google Ads but struggling to generate consistent, profitable leads.Because a single qualified lead can generate anywhere from $7,000 to $20,000+ in revenue, lead quality was just as important as lead volume.
After conducting a comprehensive Google Ads audit in May 2025, several critical issues were identified that were limiting performance and wasting advertising budget.
Through strategic restructuring, accurate conversion tracking, and ongoing optimization, the account was transformed into a highly efficient lead-generation system.
The Challenge
The company had been running Google Ads for more than five years. While the campaigns were generating traffic, the account relied on outdated strategies that were no longer aligned with Google’s best practices.
As a result:
- Advertising budget was being wasted on low-intent traffic
- Conversion data was inaccurate
- Campaign optimization decisions were based on unreliable information
- Lead quality was inconsistent
- Cost per conversion exceeded $1,000
For a business investing heavily in digital advertising, these issues significantly reduced return on investment.
Results Achieved
1,124+ qualified leads generated (559+ lead forms & 565+ phone calls)
Cost per conversion reduced from $1,000+ to just $159
Over $181,000 in Google Ads budget successfully managed
Significantly improved lead quality and return on ad spend (ROAS)
This transformation turned an underperforming Google Ads account into a scalable lead-generation system, helping the business attract more qualified homeowners while dramatically lowering customer acquisition costs.
Looking for Better Google Ads Results?
As a Google Skillshop Certified Google Ads Specialist, CRO Expert, and GA4 Professional, I help law firms, contractors, home service companies, and local businesses generate more qualified leads while improving advertising ROI.
Whether you’re launching a new campaign or struggling with an existing account, I can help identify opportunities to improve performance and lower acquisition costs.
